Everything you need to turn your expertise into a profitable, transformational coaching program and build a business that funds and fits your lifestyle.

Coach Genius is your All-Access-Pass to every strategy, funnel, template, and training you need to evolve your one-to-one service into a powerful, one-to-many coaching experience.

📍 My big green corduroy couch / Jacksonville, Fl

Dear Reader,

I remember the exact moment I hit the absolute ceiling of one-to-one work. I was excellent at what I did. My clients were getting incredible results. Word of mouth had spread to the point where I didn’t need to do any marketing. My calendar was completely full. And for a long time, that was the goal.

Until it wasn’t.

A full calendar was actually The New Hell. I was busy around the clock. Booked back-to-back. Charging by the hour (or day). Every dollar depended on me being present, face-to-face with a client. If I didn’t show up, the money stopped. There was no leverage. No margin. No space.

And even when I wasn’t technically working, I was still working. Emotionally carrying clients long after sessions ended. Always “on.” Then one day it hit me: I was completely maxed out.

Not just on time, but on income. On impact. On how many people I could help. I had unwittingly built a business loaded with constraints and limitations. No wonder I never felt free...

I wanted to make more money, but I was scared to. Because I knew more income meant more sessions, more hours, more stress. And that was the last thing I wanted. The thought of someone reaching out to work with me made me contract. At first, I assumed the problem was me.

Maybe I needed more discipline? Better systems? Better marketing? Better organization? A virtual assistant? Maybe I just wasn’t managing things well enough?

But then I had a massive (thousand-kilowatt) light-bulb moment.

It wasn’t a “me” problem.

It was a Delivery Model problem.

My offer was fundamentally limiting. One-to-one service had hidden ceilings I hadn’t seen before. No matter how skilled I was, no matter how in-demand I became, I could only help as many people as my calendar allowed. And they had to live locally. 

That realization changed everything.

Because once I saw that the bottleneck wasn’t my talent, my work ethic, or my ability to get results, I stopped trying to fix myself and started redesigning the way the work was delivered. That’s where everything shifted.

I realized that I was the engineer and architect of my life and business.

My business felt the way it felt because I’d build it like that. Which meant I could always rebuild it. At anytime.

So, I elevated and evolved everything. I refined the container. Simplified the delivery. I shifted from one-to-one to one-to-many. I whittled it down to the essentials. I started doing less… with more intention.

And this time, I tried something radical.

This time I built my business around my ideal lifestyle. I intentionally designed every square inch of my business to elevate my life, not erode it. Every decision. Every structure. Every commitment filtered through one question:

Does this support the way I want to live?

I like to think of it as the mason jar analogy. In the past, I poured the small rocks in first. The business. The sessions. The schedules. The obligations. The marketing. And then I tried to cram my life in around the edges. It never worked. The jar was already full.

This time, I put the big rocks in first: My life. My time. My energy. My nervous system. My relationships. My capacity. Only after those were in place did I pour in the smaller rocks. The business. The offer. The delivery model.

Turns out, when you do it backwards, everything feels heavy. Tedious. Constraining. Everything takes more effort and time than it should.

But when the order is correct, something surprising happens. The business funds and fits your lifestyle. It supports you instead of consuming you.

And that’s why the beating heart of the Coach Genius program isn’t your offer, the marketing, the funnel, or your business.

It’s your lifestyle.

We get ultra clear on that first. That's the foundation. Time, creative and emotional freedom; this is what true success actually means. We'll put that at the epicenter of everything. 

After we get that locked in, we'll design the 2026 version of your offer: your premium, signature, infinitely scalable coaching experience.

First, we'll define The Transformation your program delivers. That's the endpoint. That's the promise. 

Your clients have a Point A, where they are now. And they have a Point B, where they want to be. Your job is to get them from A to B in the quickest, easiest, simplest way possible.

You're taking them on a journey. You're the guide. Everything in between is simply the bridge. That bridge is your curriculum. Within the curriculum, you'll have milestones. Which you can call modules or sessions; whichever you prefer. You don't need many. 

Lasting transformation doesn't come from information/cognitive overload. It doesn't come from overstuffed programs teaching them everything under the sun. 

Not only is something like that a pain in the butt to create and deliver, but your clients will tune out, disengage, and mentally check out.  People do not want bloated encyclopedias of content. They want clarity. Momentum. Progress. They want to feel differently, think differently, and operate at a higher level.

So here's what we'll build instead:

An evidence-based, proven path designed to get them The Transformation in the quickest, cleanest, most efficient way possible. Because that's what they're paying you for. Results. Transformation. Change. And they don't want it to take forever. 

You are not here to teach them everything you know or turn them into a subject-matter expert. You are here to facilitate action, paradigm shifts, and an identity upgrade. This is not about information. This is about transformation. An upgrade to their internal operating system.

So, I’ll teach you the art and science of curriculum design for how people actually learn and transform in 2026. And it’s far simpler than you’ve been led to believe. We apply the principles of intentional minimalism to both your curriculum and your business as a whole.

After we create The Content (the journey; its milestones, modules, and lessons), we'll move to The Container.

How many weeks or months of support will you provide? What does "support" look like: Zoom calls? A private, members-only podcast? Voice or audio support? Slack or Voxer? What's the tech stack? What features and bonuses should I include? 

We decide what belongs and, just as importantly, what doesn't. The goal is a container that's simple, streamlined, elegant, and sustainable.

"Simplicity is the ultimate sophistication." - Leonardo da Vinci

We'll clarify the delivery, the features, the technology, and the components. We define the coaching cadence. Weekly. Bi-weekly. Monthly. Quarterly... Whatever best supports both their results and your lifestyle.

Once The Content and The Container are dialed in and razor sharp, we'll lock in The Price, The Invitation, The Funnel, The Marketing, and The Back End. 

The goal is a minimalist 10-hour workweek. Spaciousness. Ease. Clarity.

We operate by The Principle of One.

One transformation. One evergreen sales funnel. One core marketing channel. Business in 2026 is not about doing more or being busier. It’s about doing less, but better. 

When you follow this framework, you don’t just create deeper, more powerful results for your clients than you ever imagined. You transform as a business owner and as a person. This is a true win-win.

Everyone benefits.
Everyone wins.
Everyone gets what they came for.

This is the room you want to be in. 

FAQ